SemiCab to sponsor Reuters Supply Chain USA 2026 and host workshop in Chicago

Algorhythm Holdings’ SemiCab will appear as a Gold Sponsor at Reuters Events: Supply Chain USA 2026 on June 23-24 in Chicago, where it will demo its Apex platform and lead a workshop on freight-network volatility. The push underscores SemiCab’s effort to grow U.S. adoption of its AI-powered logistics tools as the company cites recent customer wins and contract expansions.

Why it matters: - SemiCab is using a major industry conference to push its Apex SaaS platform deeper into the U.S. freight market. - The company is pitching a network-based approach to shipping as a way to reduce empty miles, improve truck utilization and lower transportation costs. - The message lands as shippers and carriers face fragmented planning, spot-market exposure and supply-chain volatility.

What happened: - Algorhythm Holdings said its subsidiary, SemiCab, will serve as a Gold Sponsor at Reuters Events: Supply Chain USA 2026. - The conference runs June 23-24 in Chicago. - SemiCab will be at Booth 57. - SemiCab will showcase its Apex SaaS platform at the event. - SemiCab will host an educational workshop on June 23 from 3:00 p.m. to 4:00 p.m. CT titled "The Hidden Cost of Volatility: Why Fragmented Freight Networks Struggle to Adapt." - Ajesh Kapoor, SemiCab’s CEO, and Jonathan Miller, vice president of U.S. sales, will lead the workshop.

The details: - Apex is designed to help shippers, logistics providers and carriers manage freight as an interconnected network rather than isolated shipments. - The platform is intended to help reduce empty miles, improve asset utilization and lower transportation costs. - Attendees will be able to meet the SemiCab team and see live product demonstrations. - SemiCab says the event will also be a forum to explain how AI-driven freight orchestration can address fragmented planning, capacity inefficiencies, excess spot-market exposure and network volatility. - The workshop will focus on why shipment-by-shipment planning can create inefficiencies during market disruption. - The session will also examine how a network-based approach can improve resilience, efficiency and service performance across freight ecosystems. - Kapoor recently discussed those capabilities and the market problems they address in a Q&A with Procurement Magazine. - Algorhythm Holdings is a B2i Digital Featured Company, with a full profile available here. - The company also points to its broader business model as an AI technology company focused on SemiCab and its global logistics platform. - SemiCab says its cloud-based Collaborative Transportation Platform can predict and optimize millions of loads and hundreds of thousands of trucks. - SemiCab says it uses real-time data from API-based load tendering plus integrations with TMS and ELD partners to coordinate manufacturers, retailers, distributors and carriers. - SemiCab says AI and predictive optimization models help enable fully loaded round trips. - SemiCab says shippers pay less and carriers make more without changing existing systems.

Between the lines: - The sponsorship and workshop look designed to position SemiCab as a practical answer to freight-network inefficiency, not just a software vendor. - The emphasis on volatility suggests the company is targeting buyers who want resilience as much as cost savings. - The conference appearance also gives SemiCab a chance to convert recent growth into more U.S. visibility. - Algorhythm said SemiCab has had recent enterprise customer wins, contract expansions with multinational shippers in India and continued U.S. rollout of Apex.

What's next: - SemiCab will present its platform and workshop content during the June 23-24 conference. - Algorhythm will continue promoting Apex as SemiCab expands in the United States. - Reuters Events: Supply Chain USA 2026 is expected to draw hundreds of supply chain, logistics and procurement decision-makers focused on efficiency, resilience and sustainability.

The bottom line: - SemiCab is betting that a high-visibility conference slot can accelerate adoption of Apex by framing AI freight orchestration as a response to volatile, fragmented shipping networks.